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Kinley depicts trust through MS Dhoni’s journey in new ad

The ‘Boond Boond Mein Vishwas’ campaign will be promoted on all electronic channels.

Coca-Cola India’s packaged drinking water brand Kinley has launched a new campaign ‘Boond Boond Mein Vishwas’ featuring Indian cricketer Mahendra Singh Dhoni. The campaign aims to inculcate the feeling of trust in its audience.

The campaign was conceptualised by Simple Studios with the vision to align Kinely’s brand attribute of ‘trust’ with Dhoni’s trustworthy personality.